Why do you need that and what to include?
For the EU and UK, these things are regulated by the General Data Protection Regulations (GDPR), and outside of it, different rules apply. With a nicely incorporated policy, your users will always be able to confirm if they allow cookies, and how the personal data is stored. We can’t pre-define what type of information will be collected and used, because that depends on the type of your website. For example, some sites need only email and phone numbers, but the others are using the IP address and bank details.
At the same time, this kind of policy requires you have listed your:
- The business’s name
- The country where it’s registered
- The certificate number
- Address of the headquarters
- Phone and email contact details
- “About Us” section
When you want to build trust between you and your customers, you must start with this part. Today everyone is concerned about privacy issues, but anyway, we all see how people are sharing everything through social media, but they are afraid to shop online. Once you gain their trust, you can be sure they will become your loyal customers who will recommend you to their friends and family.
Now, when you know what’s that about, we will explain when do you need it. If you want to launch an eCommerce website or any type of online shop, you will also offer an option for the customers to pay the order immediately, or to pay when it’s shipped to the address. Or, you may need that if you are running any type of website that requires at least the full name and surname of the user.
The point is to ensure them their personal information they submit to the website is always safe and secure, and you are doing everything to keep the things like that. Remind them not to share their personal details with other users, or with their friends, so they can protect themselves from fraud. Don’t skip this step if you are sure you want to build trust between you and them.