
04/08/09 5:04pm
by Kate Harper (CHARTattack)
Trent Reznor is preparing his latest free download for Nine Inch Nails fans: a free iPhone and iTouch application called NIN Access.
The application, which will be released when Apple approves it (which could happen any day), will let fans access Nine Inch Nails photos, videos, message boards and music.
Reznor told Wired magazine that he got the idea when he noticed Nine Inch Nails fans were taking photos outside venues and broadcasting them on their iPhones. Reznor's collaborator, Rob Sheridan, told the magazine that the iPhone application is "kind of like Twitter within the Nine Inch Nails network.
"You can post a message or photo by location, and if you're at a show, you can see conversations between other people who are right there."
Since Nine Inch Nails' website features a Google Earth plug-in, the iPhone application's Nearby tab will let users post messages and photos to the site from their iPhones. Those items will then appear on Google Earth.
Sheridan told Wired that Reznor has plans to integrate a Wiki into the Nine Inch Nails website, which is now almost completely user-driven and allows people to upload items to Flickr and YouTube so they appear on the NIN website.
Reznor told the magazine his recent experiments with social media are the result of being frustrated with traditional record labels. Now that he's releasing albums through his own The Null Corporation, he can do what he wants.
"Anyone who's an executive at a record label does not understand what the internet is, how it works, how people use it, how fans and consumers interact — no idea," Reznor said. "I'm surprised they know how to use email.
"They have built a business around selling plastic discs, and nobody wants plastic discs any more."
You can see Nine Inch Nails here:
May 8 West Palm Beach, FL @ Cruzan Amphitheatre w/Jane's Addiction and Street Sweeper
May 9 Tampa, FL @ Ford Amphitheatre w/Jane's Addiction and Street Sweeper
May 10 Atlanta, GA @ Lakewood Amphitheatre w/Jane's Addiction and Street Sweeper
May 12 Austin, TX @ Frank Erwin Center w/Jane's Addiction and Street Sweeper
May 14 Albuquerque, NM @ Journal Pavilion w/Jane's Addiction and Street Sweeper
May 15 Phoenix, AZ @ Cricket Wireless Pavilion w/Jane's Addiction and Street Sweeper
May 16 Chula Vista, CA @ Cricket Wireless Amphitheatre w/Jane's Addiction and Street Sweeper
May 18 Las Vegas, NV @ The Pearl w/Jane's Addiction and Street Sweeper
May 20 Irvine, CA @ Verizon Wireless Amphitheatre w/Jane's Addiction and Street Sweeper
May 21 Santa Barbara, CA @ Santa Barbara Bowl w/Jane's Addiction and Street Sweeper
May 22 Mountain View, CA @ Shoreline Amphitheatre w/Jane's Addiction and Street Sweeper
May 24 George, WA @ The Gorge Amphitheater (Sasquatch! Festival)
May 26 Englewood, CO @ Fiddler's Green Amphitheatre w/Jane's Addiction and Street Sweeper
May 27 Kansas City, MO @ Starlight Theatre w/Jane's Addiction and Street Sweeper
May 29 Chicago, IL @ Charter One Pavilion
May 30 Noblesville, IN @ Verizon Wireless Music Center w/Jane's Addiction and Street Sweeper
May 31 Clarkston, MI @ DTE Energy Music Theatre w/Jane's Addiction and Street Sweeper
June 2 Toronto, ON @ Molson Amphitheatre w/Jane's Addiction and Street Sweeper
June 3 Mansfield, MA @ Comcast Center w/Jane's Addiction and Street Sweeper
June 5 Camden, NJ @ Susquehanna Bank Center w/Jane's Addiction and Street Sweeper
June 6 Holmdel, NJ @ PNC Bank Arts Center w/Jane's Addiction and Street Sweeper
June 7 Wantagh, NY @ Nikon at Jones Beach Music Theater w/Jane's Addiction and Street Sweeper
June 9 Columbia, MD @ Merriweather Post Pavilion w/Jane's Addiction and Street Sweeper
June 10 Burgettstown, PA @ Post-Gazette Pavilion w/Jane's Addiction and Street Sweeper
June 12 Charlotte, NC @ Verizon Wireless Amphitheatre w/Jane's Addiction and Street Sweeper
June 13 Manchester, TN @ Great Stage Park (Bonnaroo Music & Arts Festival)
June 19 Nickelsdorf, Austria @ Nova Rock Festival
June 20 Neuhausen, Germany @ Southside Festival
June 21 Scheessel, Germany @ Hurricane Festival
June 23 Poznan, Poland @ Malta International Theatre Festival
June 27 St. Gallen, Switzerland @ St. Gallen Festival
June 29 Dusseldorf, Germany @ Philipshalle
June 30 Berlin, Germany @ Belin Arena
July 2 Arvika, Sweden @ Arvika Festival
July 3 Roskilde, Denmark @ Roskilde Festival
July 8 Amsterdam, Netherlands @ Heineken Music Hall
July 9 Esch-Sur-Alzette, Luxembourg @ Rockhal
July 11 Balado, Scotland @ T In The Park festival
July 12 Dublin, Ireland @ Punchestown Racecourse (Oxegen Festival)
Aug. 2 Knebworth, England @ Sonisphere Festival
Aug. 5 Manilla, Philippines @ Araneta Coliseum
Aug. 7 Tokyo, Japan @ Summer Sonic
Aug. 8 Osaka, Japan @ Summer Sonic
Aug. 10 Singapore, Singapore @ Fort Canning Park
Aug. 12 Taipei, Taiwan @ Nan-Kang 101


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