Get Yourself Pumped For The Grey Cup With The Trews

Native Nova Scotians The Trews will debut their new single during the pre-game show for Sunday's Grey Cup championship on Sunday.

"Hold Me In Your Arms" will act as an introduction to the rock band's eagerly anticipated third album, No Time For Later, which will be released on Feb. 19 via Bumstead/Universal Music Canada.

The song will act as the soundtrack to a montage shown by CBC Television prior to the Canadian Football Leauge game at Toronto's Rogers Centre. It will be released for digital download and mobile purchases, and serviced to radio stations, immediately following CBC's airing.

Fans watching the game will be directed to the album's website, where they can find links to purchase the single. Promotional videos for the track are now being shown on the site.

No Time For Later is the follow-up to 2005's Den Of Thieves and the 2003 House Of Ill Fame debut, both of which have been certified gold for selling more than 50,000 copies in Canada. The new album was recorded with the production duo of Gus Van Go and Werner F (Priestess, The Stills).